By creating content around each unique insurance risk you suddenly highly target your audience. This can improve conversion, increase leads an improve your rankings in the search engines in an otherwise very crowded space. Niche marketing is a part of most of our programs and is available on any level of marketing.

Take this for example: Instead of focusing on “Contractor Insurance” as an entire industry, pull it apart into different categories of contractors.

This could include:

  • HVAC Contractors
  • Landscapers
  • Handyman
  • Tree Trimmers