Our Most Recent Blog Articles
When It Comes To Online Leads, Simply Having A Website Isn’t Enough Anymore For Online Success
Did you know that the category “Insurance” is the most competitive category on the internet? In fact, it is more competitive than the 2nd, 3rd, and 4th categories combined. This is why you not only need a great website, but you need additional marketing strategies in place to be successful online. Would you be surprised […]
When New Business Quotes Are Slow, Shift The Focus To Your Existing Book Of Business
For some reason or another, insurance has slow periods. Whether this is during the holidays, or simply on and off during the month, insurance quotes and new business seem to come in chunks. We can’t explain it, but perhaps someone at Google could let us in on the secret. Until you break the algorithm code, […]
Why Your Old, Out-Dated Website May Be Your Agency’s Best Future Marketing Asset
What if I told you that even though you hadn’t invested a penny into marketing your business in the past 3 years that with a little effort you could dominate results in search engines like Google? You’d probably be interested, right? When it comes to marketing your agency through your website, there is a lot […]
What Mobile First Indexing Means for your Local Insurance Agency
Back in March, Google began moving to their “mobile first” ranking platform. The function is actually quite simple. Essentially Google is rendering their crawls, indexing and rankings based off of what is visible on a mobile device instead of your desktop version. Because Google only has one index and not separate indexes for mobile and […]
How to Maximize your Page One Google Rankings
First page search engine rankings don’t come easy. You’ve either spent many hours researching or hired a reputable SEO agency to help you master your online keyword ranking positions. But, with first page rankings on Google, Bing or other search engine, doesn’t always mean the new business quotes will begin flowing in. There is more […]
Google Maps for Home Based Insurance Agents
Do you run a home based insurance agency? You can still take advantage of Google My Business even without displaying your location (your house in most cases). Many businesses work virtually. We do. Early on we realized that we didn’t need a physical location to thrive. In fact, it only drove up our costs. The […]
